After a period of intensive growth, Mehiläinen focuses on service contents

Published 19.11.2013

After a period of intensive growth, Mehiläinen focuses on service contents

The last ten years have seen a period of intense growth for Medical Center Mehiläinen. Medical Center Mehiläinen has expanded from being a local player operating in the Helsinki metropolitan area to being a nationwide chain with medical centers in over 20 cities.

In the 2010’s, Mehiläinen expanded its services from medical practice to mental health rehabilitation and child protection services as well as housing services for senior citizens.

What will Mehiläinen do next?

– We are closely following developments in social and health care services and will plan our actions accordingly, says Kai Vesterinen, Business Director of Mehiläinen Clinic and Hospital Units.

More digital services

In addition to geographical expansion, Mehiläinen is focusing on service contents.

– The world is changing and this brings with it a need for increasingly effective dialog with customers, Vesterinen says.

Digital services are an integral part of this development and that is our focus.

– Our OmaMehiläinen (MyOwnMehiläinen) service allows users to view and edit the information on their appointments with Mehiläinen. They can also add the appointments of family members using a Family Profile, Vesterinen says..

¨The service displays a user’s appointment history on a diagnostic level and allows new doctor’s appointments to be arranged.

– We are developing and enhancing our current online services to make the daily lives of our customers smoother and easier, Vesterinen says.

Alarming results are noticed right away

In addition to medical centers, hospitals and other units, Mehiläinen has 27 proprietary laboratories adjacent to the medical centers. The laboratories are connected through the Multilab laboratory information system that enables test results to be viewed at any time and in any place.

According to Kristina Hotakainen, Director, Laboratory Services, deviating test results are monitored constantly. The patient’s physician or, alternatively, the patient can be notified about abnormal results immediately.

This is particularly important in private health care, where physicians may have consultation hours at a specific clinic only occasionally – once a week, for example. In these cases, it may take a week or even two before the physician sees the results of laboratory tests he or she has ordered. The laboratory information system ensures that deviating results will receive attention even before the physician has his or her next consultation hours.

Effects of cuts to reimbursable fees

Overall development of markets and the global economy pose challenges to private health care service providers like Mehiläinen. Economic fluctuations lead to structural and political challenges.

– For example, cuts to reimbursement of health care fees affect patients’ contributions to laboratory and imaging services, in particular, Kai Vesterinen says.

According to Vesterinen, these increases in patient contributions may have extensive repercussions when customers resort to already overburdened public services.

– It remains to be seen whether service voucher systems will be developed in a way that allows services to be purchased from the private sector, Vesterinen comments.

Aging presents opportunities for cooperation

The aging of the population will present challenges for health care and the public sector in particular expects to be facing issues. Mehiläinen sees the aging of the population as an opportunity.

– More than 2.6 million Finns have used our services, so we are used to large numbers of customers. We perceive the aging of the population to be a versatile opportunity: both public and private health care sectors want to help people. The aging of society is a challenge for us all and we hope that it will lead to improved cooperation, innovations and a service structure that keeps customers firmly in focus, Kai Vesterinen says.

Currently, we are giving thought to advancing healthy aging and lengthening the careers of our customers with occupational health services at Mehiläinen, among other things.

Text: Hanna Hyvärinen
Images: Mehiläinen Oy

Mehiläinen is a private social and health care service provider established in 1909. Customers include private, corporate and municipal clients. Mehiläinen employs a total of approximately 6,000 health care professionals and is part of the Nordic Ambea group.

 

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